DQ Perfect & Merge™ CRM Data Cleansing Software embeds directly into your Dynamics 365 CRM system as a Managed Plug-In.

It works with any deployment

• On-Premise • On-Line • Internet-Facing (IFD)

Authorised users can manipulate duplicate records with far more powerful capabilities than the out-of-the-box Dynamics 365 solution.


New  Feature   Unique Cross Entity Matching & Merging allows for the creation of a Single Customer View or Golden Record with ease.

Download your free trial of Perfect & Merge™

Overview Video - Benefits of using Perfect & Merge™ for MS Dynamics CRM

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Why Choose DQ Perfect & Merge™ to cleanse your Dynamics 365 Data



Managed Plug-In that is quick and easy to set up, and works with any deployment:

Internet-Facing (IFD)

DQ Global Making Data Fit For Business

Cross Entity Matching & Merging

Powerful Unique Capability.

Cross compare records from separate entities for a more accurate and complete golden record.

DQ Global Making Data Fit For Business

Master Record Merge (MRM)

Manage your data through definable rules:

Auto-master to detect the best record
Auto-fill to populate the best record fields
Auto-merge to safely merge duplicates

Data Integration and Data Migration


Multiple duplicate records are reviewed simultaneously inside your CRM

Orchestrating Data workflows


Highly configurable Match Rules with flexible scoring and weighting options



Choose from Fuzzy Matching algorithms including our own DQFonetix™



Extensive inbuilt libraries of synonyms, aliases and normalizations across 5 spoken Languages and 13 category types

Data Integration Code free


Referential integrity is preserved when entity records are merged and linked data is re-assigned

cross entity matching


Use Personal or System Views for filtered matching within the core entities:


With functions that are streets ahead of the competition

Read the independent review in Database Marketing Magazine

How we process data  – Perfect & Merge Data Processing Sequence

Ready to find out more about Perfect & Merge™?

DQ Global was established almost 20 years ago, with a view to providing companies with the software tools required to deal with the growing problems of managing Data Quality.

Our clients use our powerful data cleansing capabilities for data governance, master data management, data migration and integration projects, business rules automation and single customer view.
Armed with accurate and trusted data they have been able to drive out waste, reduce risk and make better informed business decisions.

Who trusts us with their data?

Savills The Kennel Club Denplan Mandarin Oriental 3M University of Reading infor FBN Bank Harry Rosen Johnson Financial Citizen Hotels Grant Thornton Logo Bloomsbury Logo General Cable

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