Why knowing your DATA is the beginning of all wisdom
Aristotle once said, “Knowing yourself is the beginning of all wisdom”. The essence of this statement is that when you…
Data: When Less is More
Aviation, automobile and even train companies spend significant amounts of money annually reducing the weight of their products. Take the…
Maintaining Customer Relationships by Maintaining your Data
Imagine a world where you only ever met anybody once. Where every encounter lasted no longer than a few…
Think Like a Billionaire. Think Clean Data
Steve Ballmer the multibillionaire former CEO of Microsoft could very justifiably purchase a beach mansion in the Bahamas, erect a…
With Great Data Comes Great Responsibility
We all know the phrase “with great power comes great responsibility”, what most people are unaware of is that data…
Are typos and small mistakes making your business data inaccurate?
As typos and spelling mistakes make up to 58% of data inaccuracy issues, here we look at how much even…
How to Ensure Your CRM Data Is Fit For Purpose
In a recent blog post we discussed the importance of data quality. In this post we provide you with seven…
Clean Your Data Like You Clean Your Undies
If your house is anything like mine, it’s got a laundry basket on the landing. Washing is a chore that’s…
Data Cleansing vs Maintenance
Data Cleansing vs Data Maintenance: Which One Is Most Important? There are always two aspects to data quality improvement. Data…
Using Customer Data? Start With Clean Data
Office, the high street shoe retailer, has had something of a lucky escape when it comes to its data quality….
