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DQ Blog News DQ Global & Workbooks Long Term Partnership To Resolve Data Quality Challenges

DQ Global & Workbooks Long Term Partnership To Resolve Data Quality Challenges

Martin Doyle May 18th, 2021 News

We are delighted to announce that DQ Global and Workbooks have established a long-term partnership.

DQ Global has been a front-runner in the data quality field since 1995, to ensure that CRM users all over the world have the highest quality data possible, saving them time, money and frustration when tackling the day-to-day challenges of data quality.

Based in Reading, UK, Workbooks offers a comprehensive software as a service (saas) platform to expanding businesses that allows them to engage with their customers effectively and efficiently. Its core CRM service encompasses all aspects of business management and will now have a new tool; Workbooks DQ. Using DQ Global’s leading data quality solutions, this new tool has been integrated seamlessly into the Workbooks platform allowing users to get the most out of their customer data.

DQ Global has worked closely with the Workbooks team to provide users with a complete data deduplication and cleansing solution. This means that duplicate records are identified and merged automatically, improving the quality and accuracy of the data, as well as the quality of the service users provide their customers.

“I am excited to see the integration of Workbooks DQ into the Workbooks platform. Our goal at DQ Global is to help businesses around the world get the most out of their customer data, and this partnership with Workbooks is another step towards that goal. We are looking forward to collaborating more with the team at Workbooks on an ongoing basis.” – Conor Doyle, Business Development at DQ Global.

John Cheney, CEO of Workbooks adds: “With Workbooks DQ, large volumes of duplicate records and inaccurate data are a thing of the past. Teams across the business are able to make more informed decisions and do their jobs more efficiently. With more accurate data comes a better customer experience as the quality of interactions across every touchpoint is enhanced. This new tool is the perfect addition for our mid-market audience looking to optimise their business operations”.


Written by Martin Doyle

Martin is CEO and founder of DQ Global, a Data Quality Software company based in the UK. With an engineering background, Martin previously ran a CRM Software business. He has gained a wealth of knowledge and experience over the years and has established himself as a Data Quality Improvement Evangelist and an industry expert.