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DQ Global's powerful matching and de-duplication software ensures you maximise your investment in your Goldmine CRM by:
- Searching for matching records to identify duplicates
- Linking records across disparate systems
- Merging, flagging and grouping matching records
- Repairing poorly formatted names and addresses
- Purging out of date information
- Direct database connectivity avoiding import/export errors
Use Match or DedupeExpress de-duplication software to identify and verify matches, then create the perfect record in GoldMine databases using the merge/purge processor to:
- Intelligently merge 1:1 from duplicates into the master record
- Reassign all records linked to the surviving single master
- Purge duplicates from the GoldMine system
In conjunction with GoldMine stored procedures for SQLServer, the merge/purge processor intelligently handles data synchronisation,predictive merging of missing data into the surviving master, appending of notes from duplicates to the master, processing of groups.
Benefits
- Single customer view
- More accurate targeting and segmentation
- Improved customer service
- Reliable decision-making
- You don't consume a GoldMine licence when using DQ's GoldMine merge/purge processor
- Fast processing of data using direct connection to your SQLServer database
- Unattended operation or optional interactive review of duplicates before processing using Match or DedupeExpress
- Logging of all data changes by DQ record owner stamp
- Accurate matching using DQ's proven advanced data transformation and Fonetix™ logic in five languages
- Data synchronisation is fully managed so critical data is not lost
- Reduced data scrap and rework
- CRM can now deliver on its promise
