Data Bureau Services
Data Bureau Services offer our clients a wide range of data cleansing capabilities without the need to purchase our data quality software, compile reference data sets or learn complex data management techniques.
We have expertise in working with local or international data to ensure it is formatted according to local needs. We work with address and phone data across the globe and we can transliterate and match data in multiple spoken languages. Your data will always be treated with the utmost care and it will remain absolutely secure at all times.
Our team of experienced data quality professionals are experts in international data management. They will listen to your data cleansing challenges and recommend the best way to achieve the levels of data quality you require within your budget. Once briefed, our data bureau services team will identify, correct or remove; incorrect, inconsistent or inaccurate records from the databases you supply to ensure they are made fit for business use.
What our Data Bureau Services Provide?
We offer a wide range of services to improve the quality of your International or local data including:
Audit Report – Identifies the state of the data currently held within your database(s) by revealing the frequency counts of column data values and their formats. Additionally uniqueness, completeness, data types and integrity across data entities
- Phone numbers – Confirming across the globe which phone numbers are in a valid format
- Emails - Verifying which emails are in a valid format for sending
- Addresses – Identify which address records are verified as deliverable and correctly formatted across 240 countries
- Phone numbers – Verify which landline or mobile phone numbers will dial across the globe
- Emails - Verifying emails are deliverable anywhere in the world
Duplicate identification – Any preferred criteria can be used to match records including: Company, person, address, telephone, email and date of birth, in 5 spoken languages
Single Customer View (SCV) – Understand the number of duplicate records in your databases, including: Account, Contact or Address etc. and then link, flag or remove them to preserve referential integrity.
Master Data Management (MDM) – Agree merging rules to perfect the master record and ensure important data is not lost
Suppression – Identify and flag or remove records who have moved away or passed away, or have expressed a preference not to receive unsolicited communications, which avoids offending those who don’t want, or can’t receive your offer.
Augment – Appends Consumer or Business data with Financial, Demographic and Lifestyle data to improve your insights and hence offers to prospects and customers
Trace – Finds former customers and prospects at their new address
Derive – From any Job Title derive and append a unified Job Role and Decision Making Level so cross tab counts of employees by Role and Level can be used for analysis and segmentation
Benefits of data cleansing for your business?
Because data is the lifeblood of your business. Duplicate free, accurate and trusted data is the foundation upon which any sales, marketing and customer services strategy should be built. With clean data you will benefit from:
- Better intelligence based on a single customer view (SCV)
- Better response rates through relevant and targeted marketing
- More profit by avoiding the waste in data remediation efforts
- Compliance with the Data Protection Act
- Improving brand image by reducing customer distress